“Bootleg is a team of highly talented individuals who share the same passion for creativity and innovation. The rebranding of Sunglass Haven Philippines, Inc would not have been complete if not for them.

It’s also refreshing to work with a group that’s forward thinking and proactive. Bootleg was able to help shift our mindset from serving only one target market to including a new range of prospects. This helped us in positioning our brand better -- from the inflexible premium and high-end to cool, casual and fun. With the help of Bootleg we have embraced our new identity and translated this in all aspects of the business.”

"CBM was very professional. I liked having thoughts challenged by CBM. Project Skies gave more clarity to what we were doing and the direction we would take. SKIES made a big difference. To this day, the organization continues to follow the objectives set during that time."

"CBM was able to help us improve the brand’s positioning and craft a roadmap of the future. CBM was able to craft a refined strategy for Mega Sardines. We believed that CBM was the best strategic/insighting partner based on their experiences with other brands/companies.

‍

With the research done by CBM, they uncovered some unsaid truths about the brand which helped us in crafting the brand DNA and it's future role in the industry. 

‍

The recommendations were sound and all ideas were very strategic."

"We wanted to provide a new learning experience to entrepreneurship educators. CBM’s program aligned the teaching of “The Entrepreneurial Mindset” to the different schools. It also made them realize the importance of creativity to startups. The experiential approach in teaching ideation was also notable."

"Thank you to the CIA Bootleg and Outbound team! You were a great and passionate group. Your enthusiasm and positive spirit helped make our time together both productive and fun. MGCNL teachers only had positive comments about the MEGA Initiative and you helped create a real buzz around the workshop sessions. 

‍

I am refreshed as an educator myself. I have not stopped thinking and rethinking so much of what transpired these two weeks. We feel so much more controlled and confident now and certainly have managed that dreaded feeling of doubts and confusion which can really pull us down. We are excited of our future learning journey with you and your team at MGC New Life Christian Academy.”

“Working with CIA Bootleg Manila has always been insightful. You have always come up with a fresh perspective in approaching challenges. Since our very first project together, we have realized the value of their perspective and insights to be invaluable. Their curiosity is matched by your out-of-the-box way of processing information.”

“We always look forward to working with CIA Bootleg; though they sometimes make us feel inadequate when listening to their output and recommendations --wow, husay! bakit nga ba namin hindi naisip iyon?

Whenever we have new product ideas, CIA Bootleg is our go-to agency to help us clarify, refine, and build a better business case for it. As a result, Organica is now primed for much bigger growth because of our robust (new) products portfolio.

More than being truly great in their work, they are such a joy and so easy to work with that we've come to see them as permanent partners.”

"Working with CBM was a delight. CBM's output exceeded my expectations. They were always 3 steps ahead of us. They knew exactly what I needed. Because of CBM, our organization has a clear brand DNA and accompanying strategies."

“From the onset, the experience working with the Bootleg team was a joy because they really listened to how our diverse group currently functions, what its challenges were, and where it wanted to go. And then they created PILL – PSG’s Innovation Learning Laboratory: a tailor made, intensive 9-month program integrating lectures and exercises from leaders in the different industries and fields of study. What resulted was no less than magical.

‍

At the end of the 9-month PILL program, we were not only a stronger and closer team, we were equipped with real tools on how to better serve our customers, and to delight them in ways they’d never expect. We are confident in our united stand as proud enablers for the Unilab warriors, happily supporting the path to their success without their even noticing how it happened.”

“Working with Bootleg helped me deliver the necessary upgrades to Serenitea’s business model.

‍I became a better brand and marketing strategist. Now I’m more confident in collaborating with bigger brands. It helped redefine our brand as one that is clearly different in the market and with the ability to withstand food waves or crazes."

“Our experience working with CBM has been exceptionally positive. What we liked most about the experience was their unique approach to advertising and branding consultancy. Unlike typical consultants, CBM goes beyond surface-level strategies and takes into account various crucial aspects such as psychology, culture, and other relevant factors.

Their outputs served as a guiding light, offering us invaluable guidance, clarity, and confidence in our next steps to grow our brand. Through their expertise and insights, we gained a deeper understanding of our brand's strengths and opportunities for improvement, allowing us to make more informed decisions.Overall, working with CBM has been a transformative experience.”

“CIA helped us in so many ways. it was like having a fresh set of eyes that enabled us to see the areas we can improve on and gave us a launch point to make our objectives within our reach.

‍

We feel very fortunate to have collaborated with talented, energetic and creative individuals that helped us get back on the right track to reach our goals.”

"Our team appreciated how thoroughly CIA Bootleg Manila studied our company culture, our clients and our industry. Their insights on how to navigate our ecosystem will be very helpful to us as we move forward as an organization.

‍

They were able to help us articulate and breakdown, in a clear and concise way, our aspirations as an organization. Team CBM was very collaborative and they really Listened to our needs. They asked very incisive questions which led getting really good insights."

“Working with Bootleg was one of the best decisions we made in our business. Before tapping them, our brand identity was vague and our messaging to our customer was not clear. Bootleg was able to help us by carefully studying our unique business industry, our target market, and our past customers. The immediate output helped us identify major key opportunities which we are aggressively pursuing today. Together with their design team, Bootleg was also able to overhaul our inconsistent brand image. Today, we can safely say that our branding, messaging, targeting and our positioning has greatly improved.”

“It was hiring an entire team of Master Consultants who were all experts at their own chosen fields. They were able to give me and my team fresh perspectives on specific projects that helped us in crafting our strategies and tactical plans which resulted in executing these in dynamic, quick and actionable ways. If you need advice and plans that are real and grounded, backed by research and real cases, CIA Bootleg is the go-to place for me.”

“CBM helped us in finding the direction and identity for Autokid. CBM was able to help us add depth and validate our identity and purpose. We wanted to not just create a brand, but also build a company that would really help our customers. We were able to validate the direction that we would take. so many strategies applied, but with a purpose, a direction and a goal. not just random strategies.”

“CBM is the best! You inspired us to dream bigger based on customer insights! We uncovered ideas we never considered and influenced how we will do R&D.”

“CBM is a thoroughly creative, competent, professional and responsive organization. It was quite seamless to work with them, going through an almost 1-year project during the pandemic.

‍

We are a 100-year-old university, and needed -- amidst the pandemic and our centenary - a revisit and path forward of our brand. CBM gave us a research-based pathway, that we started implementing last year.”

“Working with Bootleg yielded productive results and the folks working on our project were very accommodating, investing time and effort in understanding what the client's real needs were. They were quite flexible in the quali-quanti research design tweaks which were necessary for the establishment of baseline data.

I don't doubt at all that CBM will at least double their client base in the next 10 years because they truly partner with their client in arriving at the appropriate brand-skewed strategies. They are not a service provider, they are a partner.”

“Working with Bootleg was great. The main objectives of the engagement were to confirm the competitiveness of our products, arrive at the market size & suggest a winning strategy. To date, we were made aware of our deficiencies & we were shown the very viable path to success. With their assistance, we are confident that Torres Foodline will be greatly benefited by the results of your market research. I highly recommend them.”

"I had a great time working with Bootleg and I like how dynamic their team is and how holistic their approach to brand strategy is. The strategy provided was sound and consistent with the research done and the outputs produced align well with it.

‍

Until today, we use the same work they provided many years ago as one of our tools in making the right, sustainable brand/marketing decisions"